JOIN THE PRIORITY LIST FOR BREAK THE YO-YO
The next intake opens March 1st, 2027
If you've spent years losing the same 20lbs and putting it back on again, this is for you.
If you're 40+, perimenopausal or menopausal, and quietly convinced the strategies that used to work have stopped working, this is for you.
And if you're tired of another quick fix that's designed to help you lose weight but never actually helps you keep it off, this is definitely for you.
Break The Yo-Yo is currently sold out.
Doors open next on March 1st, 2027 and the priority list gets first access.
Most Women Don't Have A Weight Loss Problem...They Have A Sticking With It Problem.
Losing weight isn't difficult, technically.
Anyone can lose weight if they slash their calories, cut out entire food groups, and white-knuckle their way through a few miserable months of chicken and steamed broccoli.
You've probably done it before....Weight Watchers, Keto, Fasting, Diet Shakes. And every one of them worked, until it didn't.
Because the actual challenge in weight loss has never been the losing part. It's the keeping going part.
Keeping going when the kids are unwell for a fortnight and your own routine falls apart.
Keeping going when motivation quietly wears thin around week 6 and every meal starts to feel like an effort.
Keeping going through the autumn slide, when the mornings are dark, the weather's grim, and getting off the sofa feels genuinely impossible.
Keeping going through Christmas, holidays, birthdays, weddings, funerals, hen dos, and every other real-life event that never features in a diet plan.
Keeping going through perimenopause. Through a rough patch with your husband. Through a bereavement. Through a promotion. Through moving house. Through everything life actually throws at you.
THAT is where every diet has failed you. Not because the plan was bad. But because the plan was designed for a perfect vacuum where you had no stress, no busy weeks, no social commitments, and no hormones acting up.
And you don't live in a vacuum. You live in real life. Which is exactly what Break The Yo-Yo is built for.
Not another diet. A proper coaching relationship, with real coaches, that holds you steady through the messy, unpredictable, chaotic reality of your actual life. So that you don't just lose the weight. You keep going long enough to genuinely change your relationship with food for good.
How It Actually Works
Let me tell you what you're really paying for. Because it isn't what most weight loss programmes sell.
The heart of Break The Yo-Yo is your private coaching thread with me and my team.
That's your own private members area where you can bring us anything, any time, Monday to Friday.
A 3pm craving. A weigh-in you can't make sense of. A social event you're worried about. A meal out you can't work out how to navigate. A day where you feel like quitting entirely.
You bring it and we get back to you privately, so that you never have to figure this out on your own again.
So that you've got a coach in your corner at the exact moments you'd normally slip up.
So that your progress stops depending on your willpower and starts depending on the support system holding you up. That's what you're actually paying for.
Everything else in the programme is there to make your life easier around it.
You get a starter nutrition plan.
Either a calorie and protein target if you want to track, or a mindful eating plate structure if you don't.
Your choice, calibrated to your life. So that you're never guessing what a good day of food looks like.
You get a full resource library.
Recipes, meal ideas, and proper guidance on emotional eating, weekend consistency, socialising, travel, holidays, and the moments where women usually come unstuck.
So that you're not standing in front of the fridge on a Wednesday night wondering what to do.
You get a private community of women in your exact life stage.
40+. Perimenopausal, menopausal, and post-menopausal. Some on HRT, some not. All navigating exactly the same stuff you are.
So that you're reminded every single day that you're not the only one going through this.
You get a live Monday accountability call, with replays if you can't make it.
Where we plan your week together. So that you go into Monday morning with a plan, not that Sunday-night dread.
And you get access to my team of qualified coaches.
Every coach I work with specialises in nutrition, behaviour ch
ange, emotional eating, and sustainable fat loss. Every one of them follows the same philosophy and coaching framework I do.
So whether you're speaking to me or one of my coaches, you'll get the same level of care, honesty, and support.
That's the shape of it...boring, structural, repeatable. And genuinely what changes women's bodies for good.
This Is For You If...
You know what to do but can't seem to make yourself do it consistently in real life.
You want a system that survives your holidays, your hormones, your work weeks, and your family drama.
You're 40+ and quietly wondering whether "this age" is why nothing's shifting anymore.
You're ready to be honest with yourself, and let us hold up the mirror when you can't.
You've done every quick fix in the book and you're finally ready to do this properly.
You want to master the boring, unglamorous work that actually sticks.
This Is NOT For You If...
You want a 7-day detox or a quick fix. There are hundreds of those out there. None of them work long-term and you already know that.
You're not ready to look at your own patterns honestly.
You want a coach to tell you what you want to hear rather than the truth.
You want to be babied through it. We coach with warmth, but we won't sugarcoat what's actually holding you back.
You aren't willing to reach out and communicate when you are struggling. You DO get any time private support but only when you come to us.
You're not willing to commit for 6 months. This isn't a quick fix, and the commitment reflects that.
The Investment
I want you to have the figures upfront, so nothing catches you off guard when doors open.
Break The Yo-Yo is £399 (approx. $530 USD), paid in one go, for 6 months of coaching.
Which works out at around £66 a month. That's less than most women spend on takeaways, wine & Uber Eats. Less than a couple of large Starbucks a week. And significantly less than what women are spending quick fixes each month, which help them lose weight, sure, but don't fix the actual problem underneath.
Meaning the moment they come off them, everything comes back.
Because this isn't a quick fix. The commitment is 6 months because that's what actually rewires this stuff.
Enough time to lose the weight. Enough time to learn how to keep it off. Enough time to stop being the woman who "starts again" every Monday.
You could probably lose weight in a perfect vacuum with no stress, no holidays, and no crazy work periods.
But most women fall apart when life gets hard. And that's exactly when you need proper coaching the most.
Still Got Questions?
When does the programme open?
March 1st, 2027.
Everyone on the priority list will receive an email before doors open publicly. You'll get first access, all the details, and the chance to join before we hit capacity.
Do I have to buy if I join the priority list?
Not at all.
Joining the priority list simply means you'll get first access, and all the information before everyone else. Then you can decide if it's right for you.
What if I miss the March intake?
The next intake is October 2028.
That's seven months of waiting, straight through the exact stretch where most women gain weight...summer holidays, BBQs, trips etc. So if you know this is what you need, March is the window you don't want to miss.
I've tried everything. Why would this be any different?
Honestly? That's exactly what most women tell me before they join.
Because every programme you've followed has focused on helping you lose the weight. Not one has taught you how to keep it off. Which means every time you finished the programme, the weight came back within months.
Break The Yo-Yo starts where every other programme ends.
We show you (my team and me, together) how to genuinely change your relationship with food, so you actually get to keep the results this time. And you'll have proper coaching support every step of the way.
Do I have to be based in the UK?
Not at all. Our community is global.
I coach women from the UK, US, Canada, Australia, all over Europe, and further afield. As long as you've got a wifi connection and a willingness to engage, you'll be just fine.
Does it work in perimenopause and menopause?
Yes. And honestly, this is where most of my clients are.
The vast majority of the women inside Break The Yo-Yo are 40+. Perimenopausal. Menopausal. Post-menopausal. Some on HRT, some not.
I calibrate everything around the reality of hormonal shifts. Because the plan that worked for you at 28 isn't the plan for a woman navigating night sweats, weight redistribution, sleep disruption, and the metabolic changes that come with all of it.
Does it work for maintenance? I'm coming off a GLP-1.
Yes, absolutely. This is one of the things Break The Yo-Yo does genuinely well.
Because maintenance IS the skill most weight-loss programmes ignore. And it's especially critical if you're coming off a GLP-1 like Mounjaro or Wegovy. Because the moment the appetite suppression stops, everything you never actually learnt about how to eat, plan, and manage cravings will hit you all at once.
Inside Break The Yo-Yo, we teach you the actual behaviours that keep the weight off for good. Portion awareness. Meal structure. Managing your extras. Handling social events. Rebuilding your relationship with hunger.
Whether you've just come off a jab, hit your goal weight through something else, or simply want to make sure you never regain, this programme was genuinely built for that.
How much time will I need to commit each week?
Realistically, a couple of hours per week if you're using the programme properly.
30 minutes on a Sunday to plan the week. Around 10 minutes a day interacting with the coaching thread and community. And the Monday accountability call if you can make it live (with replays if you can't).
Nothing more than that. This is designed to fit around a busy life, not replace one.
What if I've got a lot of weight to lose?
Brilliant. That's exactly who Break The Yo-Yo works best for.
Most of the women we coach have significant weight to shift, and the 6-month commitment gives us enough runway to genuinely make an impact whilst also teaching you the habits that keep it off long after the programme ends.
Can I still enjoy food and drink whilst doing this?
Yes. This isn't a restriction-based programme. You'll learn how to include the foods you love, drink in a way that doesn't derail you, and manage social events without spiralling.
Because the whole point is to teach you how to live like this, not just diet like this.
What happens after the 6 months are up?
You leave with the tools, the habits, and the confidence to maintain your results long-term.
Most of my long-term clients then move into other things I run for maintenance and continued support. But that's optional. Some women graduate from BTY completely fine to run it themselves.
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